Long & Silky from Clairol, 1976.
I had long hair in the 70s – at least until I got my Dorothy Hamill wedge cut – and I loved it. My hair was thick, straight, and my natural red color. It grew fast too. I never spent much time fussing over my hair because, like when you have good skin, you don’t have to do much to it. I drew the acne/bad skin card, so I guess it was evened out?
Anyway, this is a great ad from 1976 for Long & Silky Conditioning Lotion from Clairol. Three gorgeously thin and beautiful models wearing the shortest denim cutoffs possible are playing volleyball on the beach. “In summer, long hair needs the protection of Long & Silky more than ever”. Their hair is long, thick and glossy. Apparently using Long & Silky let it stand up to the harsh sun, wind and water of the beach. The graphic tee shirt is a nice touch – so very 2018!
Just in time for winter, you will love knitting up this Peruvian sweater jacket that’s in tune with all of Mother Nature. A bold red stripe on each sleeve accents the rich natural Andean colors of the yarns. Design by Del Feldman. Click on the photos to enlarge.
Knit a Peruvian Primitive Sweater Jacket, 1976.
Knitting Instructions for Peruvian Sweater Jacket, 1976.
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A fleecy soft pullover to knit yourself in fluffy French angora yarn, 1972.
Right: A white sweatery flow into a scoop neck and trumpet sleeves. Below: A classic red cardigan with dolman sleeves and the softest knit of angora and wool, 1972.
Three pretty puff sleeve sweaters in the fluffy angora look, 1972.
Soft sport looks in the angora mood are what you see here. Right: This tennis sweater is done in the dreamiest pastels. Left: Pink angora vest layered over a pink gingham shirt, 1972.
Angora sweaters come in and out of fashion every decade or so. These fuzzy beauties are from the October 1972 issue of Glamour magazine. The 1970s angora sweaters tended to be lighter, cuter and in more pastel tones. It’s always fun to see how each decade showcases its angora. It truly is an everlasting fiber!
Frederick’s of Hollywood Passion Fashions, 1975
A lot of 70s women’s fashion magazines had Frederick’s of Hollywood ads in the back pages. But Cosmopolitan ALWAYS had a Frederick’s ad, like this one from 1975. I can’t talk about vintage fashion without including these seemingly ubiquitous sexy ads!
Bold and unapologetically naughty, Frederick’s gleefully aired its alluring lingerie proudly. Shown are the Natural Nipples Bra, “Underwired nylon lace half-cups, leave the nipples uncovered!”. Peek Show Bra, “Envelope-like openings in cups unfold allowing nipples to peek out seductively”. Love Nest Panties, “Temptingly transparent panties designed to light his fire”. Caress Away Stretch Mark Lotion, “Helps smooth out for hours ugly stretch marks, due to pregnancy or weight loss”. French Fantasy, “The tiniest French-cut bikini panty of softest nylon tricot”. Frenchy, “Sheer halter gown hangs loose from the back-buttoned neck band. Beige lace trim runs all the way down to the deep fanny V”. Baby-O, “Lace-trimmed baby doll is Antron III nylon. Bra top fits under the bust. Matching panty”. Tie One On, “Tunic top and flared pants have open ties running down the sides”. Super Sheer, “Wicked wispy nylon tricot sleeper gathers with elastic under the bust”. Crafty Caftan, “A robe of Near East magic!”. A Little Something, “Bra has elastic shoulder straps and underbust elastic. Teeny string bikini. Flower-appliqued stretch nylon lace”.
You could order by sending a check and coupon via snail mail. If you were in a hurry, you could call the Toll Free Order Hotline. Not really all that different from online shopping!
Princess Mara Ruspoli for Chanel No. 19 Perfume, 1975
This is a hauntingly beautiful ad from 1975 for Chanel No. 19 perfume. Princess Mara Ruspoli – all cheekbones and haughty gaze – is dressed in an silk shirt and heavy gold chain medallion. Quoting, “There is only one thing in the world worse than being vulnerable. And that is not being vulnerable.” Deep.
Chanel celebrated the spirit of No. 19 by dedicating its glorious fragrance to the world’s most irrepressible women. The House of Ruspoli is historically one of the great aristocratic families of Rome. All its members hold the title of Prince of the Holy Roman Empire. The photograph is by Snowdon (yes, that Lord Snowdon).
An Easy Jumbo Stitch Poncho and Hat to Knit, 1976
I love this fabulous Boho 70s chunky, jumbo stitch poncho and hat! For spectacular and warm winter dressing. Capture the rosy hues of a frosty sunset in this lush and subtle blend of four shades of mohair yarns. Sides are closed for extra shelter. Matching hat is cuffed and cozy. Knitting instructions are below. Click on photo to enlarge.
Giant Poncho and Hat Knitting Pattern
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