Posts Tagged: 1972

Love’s Glossy Lip Tint in 1972

Love Cosmetics had a popular ad campaign in the 1970s, with ‘This is Love in 197_ ‘ (year) as their tag line. This particular ad is from 1972 for Love’s Glossy Lip Tint. The model had the mysterious 1930s look that was trendy in the early 70s. The sensuous lip tint colors of Juicy Melon,… Read more »

Coty’s Little Originals Pot Shop Makeup, 1972

Here we have another 1970s makeup line that was trying to capture the essence of Yardley of London’s wildly popular Pot o’ Gloss. Coty had their Little Originals makeup line that was based on the idea that color should look like it came from you, not them. “A boy likes a girl who doesn’t look… Read more »

Jennifer O’Neill for Lanvin My Sin Perfume, 1972

Lanvin’s My Sin perfume was created in 1924 by “Madame Zed”, who worked on many more Lanvin fragrances. It remains a classic today, as it did in 1972 when this ad was published. My Sin was discontinued in 1988, but you can score vintage bottles online. Jennifer O’Neill was the “It” girl in 1972, having… Read more »

Vintage 70s Soft Furry Fluffy Angora Sweaters

Angora sweaters come in and out of fashion every decade or so. These fuzzy beauties are from the October 1972 issue of Glamour magazine. The 1970s angora sweaters tended to be lighter, cuter and in more pastel tones. It’s always fun to see how each decade showcases its angora. It truly is an everlasting fiber!… Read more »