Posts Tagged: 70s ads

Turn Me Loose, Imprevu!

I really love this 1976 ad image for Coty’s Imprevu perfume. “Turn me loose, Imprevu”. The diaphanous flow of the white gown is just exquisite. I love the look of bliss on the model’s face. Imprevu translates to ‘unforeseen’ or ‘an unexpected incident’ in English. Serendipity, if you will! ~Marilyn

Margaux Hemingway and Babe Perfume, 1976

I loved coming across this fabulous ad in the September 1976 issue of Cosmopolitan magazine. It features the divine model Margaux Hemingway for Babe fragrance. Margaux, who was the granddaughter of Ernest Hemingway, signed a million-dollar contract for Faberge as the spokesmodel for Babe perfume in the 1970s. This was the first million-dollar contract ever… Read more »

Vintage 1973 DIOR Twilight Bright Nail Gloss

This fabulous 1973 Christian Dior nail polish ad is very forward-thinking; it feels modern and on-trend. Even the use of one word with a period – Twilights. Dior. – is very current. Shimmering. Shiny. Gleaming nails and lips. Now in soft, clear, twinkling colors of gloss. There were four new Dior Twilight Bright Nail Gloss… Read more »

Jerry Hall Models Hot 70s Loungewear

Jerry Hall started her modeling career in 1975, when she was discovered sunbathing on a Saint Tropez beach by fashion agent Claude Haddad. This 1975 series of ads for Celanese Arnel loungewear in Cosmopolitan magazine must have been one of her first modeling assignments. Her long blonde hair, six foot height and Texas twang made… Read more »