Chanel was apparently going with the hippie boho flow in the ’70s. This 1972 ad for Chanel No. 5 perfume shows the iconic glass Chanel perfume bottle superimposed over an embracing couple. The pair is dressed in a gauzy white cotton tunic and dress, and appear to be standing out in a field. This was… Read more »
Posts Tagged: 70s ads
The Groovy 1972 Purple and Gold AMC Gremlin Car
This is a cool ad for American Motors’ 1972 Gremlin car. I think it turned out to be a total lemon, if I remember correctly, but it was a pretty sharp looking car for early ’70s standards. It was denoted as a “great little economy car that’s fun to drive”. Most American cars at that… Read more »
Americana Levi’s for Gals – 1972
“Have you ever had a bad time in Levi’s?”, begs the question. Well, no, as a matter of fact! Levi’s were a mainstay in my wardrobe in the ’60s and ’70s. I remember having to buy men’s Levi jeans and have my mom sew darts in the waistline to make them fit better. In 1968,… Read more »
1972 Betsy Johnson of Alley Cat Wool Fashions
I love this American Wool Council/Alley Cat ad from the August 1972 issue of Seventeen magazine. Betsey Johnson teamed up with the Wool people, as she had done with the Cotton people previously. I like the fact that she placed such great emphasis on American textiles and manufacturing. These were quality fashions, meant to last…. Read more »
1973 Betsey Johnson Alley Cat Happy Go-Lucky Separates
This super fab Alley Cat by Betsey Johnson ad from the August 1973 issue of Seventeen magazine epitomizes early ’70s fashions for me! This is a look I adored, with all its crazy prints and bright colors. Betsey’s fashions were so fun, kicky, and a bit quirky – I loved wearing them! This ad features… Read more »
The BIBA Look Arrives In America 1971
BIBA fashions, designed by Barbara Hulanicki, were all the rage in London in the ’60s and ’70s. The “Biba Look” or “Dudu Look” was described by Hulanicki as “fresh little foals with long legs, bright faces, and round dolly eyes.” Biba started out as mail-order clothing company, then on to stores, and ultimately to the… Read more »
I'm Marilyn, and I'm obsessed with vintage clothing, thrift stores, clotheslines, and Chanel. Welcome to my down-to-earth world!