Posts Tagged: model

Coty Your Face Makeup, 1973

The adorable model Bonnie Lysohir is in this ad for Your Face makeup by Coty. This collection came in cute little tubes and containers. The best one was the Your Face foundation tube that had its own concealer in the cap. It was genius, and I remember using it to cover my interminable pimples. Ah,… Read more »

Cover Girl SuperSheer Makeup, 1973

Makeup trends were starting to be towards a more natural look in the 1970s. This Cover Girl ad was for SuperSheer foundation, which was formulated to ‘look and feel like no make-up at all’. The model looks so fresh and pretty. More of an earthy, boho vibe than the dramatic heavy makeup of the previous… Read more »

Gleaming Moon Drops Lipstick by Revlon, 1973

The most striking thing to me about this Revlon ad is the model in a slammin’ blue fully-sequined jumpsuit. But, I digress. The whole point is to showcase the wet – gleamy – shiny – sexy – ‘juiced with color’ – smooth – ‘spilling with shine’ – glide-y – moist – yummy – young –… Read more »

Maybelline Fresh & Lovely Lip Colors, 1974

Very pretty pink lip colors from Maybelline! I love this vintage ad so much as it is so fresh and springlike. The model is a natural beauty dressed in PINK (my favorite color), and says “I want my lips to be delicious. To feel dewy, not dry. To gleam with clear, constant color. And I… Read more »