Very pretty pink lip colors from Maybelline! I love this vintage ad so much as it is so fresh and springlike. The model is a natural beauty dressed in PINK (my favorite color), and says “I want my lips to be delicious. To feel dewy, not dry. To gleam with clear, constant color. And I… Read more »
Posts Tagged: cosmetics
Mary Quant’s Jeepers Peepers Colour Makeup, 1973
This is a rather subdued ad for Mary Quant’s supposed “contribution to a more colourful world”. I almost overlooked it when doing a perusal of my vintage magazines. I am confused because the company is Clark Jr, which I could find no information on – possibly associated with designer Ossie Clark? It doesn’t show Mary… Read more »
Dior Vibrant Gel Eyeshadow Cremes, 1973
Christian Dior eye makeup was quite intense, colorful and vibrant in 1973. It is reminiscent of Biba’s English “Dolly” look that was popular in the UK at the time. These Gel Eyeshadow Cremes came in six tender terrestrial shades: African Mauve, Egyptian Clay, Afghan Green, Indian Purple, China Blue, and Cypress Rose. So lovely! ~Marilyn
That Hippie Boho Natural 70s CornSilk Makeup
This vintage 1974 ad for CornSilk Cosmetics makeup seems very current to me. CornSilk foundation and powder was meant to give your skin a silky, natural glow while absorbing oil. It appealed to the more hippie/boho/folksy 70s gals, of which I was one. I had VERY oily, acne-prone skin then, and was always looking for… Read more »
Coty’s Little Originals Pot Shop Makeup, 1972
Here we have another 1970s makeup line that was trying to capture the essence of Yardley of London’s wildly popular Pot o’ Gloss. Coty had their Little Originals makeup line that was based on the idea that color should look like it came from you, not them. “A boy likes a girl who doesn’t look… Read more »
Cheryl Tiegs + Cover Girl Super Sheer Lip Gloss, 1972
Yardley’s Pot o’ Gloss was the heavy hitter in the lip gloss market in the 1970s. Of course, Cover Girl had to come out with a lip gloss of their own to compete. This 1972 Glamour magazine ad features model Cheryl Tiegs for Cover Girl Super Sheer Super Gloss lip gloss, “the new sheershine look… Read more »