This vintage 1974 ad for CornSilk Cosmetics makeup seems very current to me. CornSilk foundation and powder was meant to give your skin a silky, natural glow while absorbing oil. It appealed to the more hippie/boho/folksy 70s gals, of which I was one. I had VERY oily, acne-prone skin then, and was always looking for… Read more »
Posts Tagged: vintage makeup
Coty’s Little Originals Pot Shop Makeup, 1972
Here we have another 1970s makeup line that was trying to capture the essence of Yardley of London’s wildly popular Pot o’ Gloss. Coty had their Little Originals makeup line that was based on the idea that color should look like it came from you, not them. “A boy likes a girl who doesn’t look… Read more »
Cheryl Tiegs + Cover Girl Super Sheer Lip Gloss, 1972
Yardley’s Pot o’ Gloss was the heavy hitter in the lip gloss market in the 1970s. Of course, Cover Girl had to come out with a lip gloss of their own to compete. This 1972 Glamour magazine ad features model Cheryl Tiegs for Cover Girl Super Sheer Super Gloss lip gloss, “the new sheershine look… Read more »
Yardley’s Pot o’Gloss Lights Up Your Face, 1972
I thought I’d exhausted all the Yardley Pot o’ Gloss ads, but I believe that I found one that I haven’t posted before! From the August 1972 issue of Glamour magazine, this ad features the beautiful model Karen Hensley “transforming” her face by using Pot o’ Gloss. It mentions that Karen was a sophomore at… Read more »
Vintage 1945 Leslie Brooks for Max Factor’s Pan-Cake Makeup
This Max Factor ad from 1945 is very glamorous! It is for the original Pan-Cake foundation makeup created by Max Factor for Technicolor pictures. Pan-Cake was touted as creating a lovely new complexion, helped to conceal tiny skin flaws and it stayed on for hours without re-powdering. It must have been revolutionary at the time… Read more »
Vintage 1940 Max Factor’s Hollywood Red Lipstick
Max Factor cosmetics was founded in Los Angeles, California in 1909 by Maksymilian Faktorwicz, a beautician from Poland. Max Factor specialized in movie makeup, and demonstrated the importance of custom, technical makeup application according to individual nuances and facial structure. He was originally satisfied to remain a specialized supplier to the film industry, but his… Read more »