Spring 1972 was an especially stylish time for French fashion. I really loved this blip of a moment in the early 70s, where all things Parisian were tres chic! These gorgeously hip and trendy pieces were FABULOUS. Sonia Rykiel designed all the items in the top photo: mohair and angora sweater sets, wool jersey widepants… Read more »
Posts Tagged: 1972
Love’s Glossy Lip Tint in 1972
Love Cosmetics had a popular ad campaign in the 1970s, with ‘This is Love in 197_ ‘ (year) as their tag line. This particular ad is from 1972 for Love’s Glossy Lip Tint. The model had the mysterious 1930s look that was trendy in the early 70s. The sensuous lip tint colors of Juicy Melon,… Read more »
1972 Catherine Deneuve for Chanel No. 5 Perfume and Cologne
Just another beautiful vintage Chanel ad from 1972, starring the French actress and model Catherine Deneuve. I love its simplicity, showcasing the lovely design of the bottles of Chanel No. 5 perfume and eau de cologne. The perfume was priced from $8.50, and the Eau de Cologne from $4.00. ~Marilyn
Coty’s Little Originals Pot Shop Makeup, 1972
Here we have another 1970s makeup line that was trying to capture the essence of Yardley of London’s wildly popular Pot o’ Gloss. Coty had their Little Originals makeup line that was based on the idea that color should look like it came from you, not them. “A boy likes a girl who doesn’t look… Read more »
Jennifer O’Neill for Lanvin My Sin Perfume, 1972
Lanvin’s My Sin perfume was created in 1924 by “Madame Zed”, who worked on many more Lanvin fragrances. It remains a classic today, as it did in 1972 when this ad was published. My Sin was discontinued in 1988, but you can score vintage bottles online. Jennifer O’Neill was the “It” girl in 1972, having… Read more »
Yardley’s Pot o’Gloss Lights Up Your Face, 1972
I thought I’d exhausted all the Yardley Pot o’ Gloss ads, but I believe that I found one that I haven’t posted before! From the August 1972 issue of Glamour magazine, this ad features the beautiful model Karen Hensley “transforming” her face by using Pot o’ Gloss. It mentions that Karen was a sophomore at… Read more »
I'm Marilyn, and I'm obsessed with vintage clothing, thrift stores, clotheslines, and Chanel. Welcome to my down-to-earth world!