Yardley Lavender has been around for seemingly forever – since 1770 to be exact – and this is a great ad from 1937. From tea on the Terrace at Westminster when Parliament is in session, the lovable fragrance was the brilliant interpreter of the gay social mood at all daytime and informal evening occasions. The… Read more »
Posts Tagged: Yardley of London
Yardley “True-Love” Slicker Nail Shades, 1974
Found another Yardley of London ad that I’d not seen before! This one is For “true-love” Slicker nail polish. The ad features models that look like they’re in their 40s; quite a switch from Yardley’s supermodels of the 60s, and the artsy young teen models of the early 70s. The 12 new Slicker Nail Shades… Read more »
Yardley of London’s Slicker Lip Polish, 1971
Yardley of London introduced its wildly popular Pot o’ Gloss in 1970, but this great ad from the May, 1971 issue of ‘Teen magazine shows that Slicker Lip Polish was still making an impact. Yardley was getting into a more natural look in their advertising, using what looked like more ‘everyday’ models. Gone were their… Read more »
Yardley’s Pot o’Gloss Lights Up Your Face, 1972
I thought I’d exhausted all the Yardley Pot o’ Gloss ads, but I believe that I found one that I haven’t posted before! From the August 1972 issue of Glamour magazine, this ad features the beautiful model Karen Hensley “transforming” her face by using Pot o’ Gloss. It mentions that Karen was a sophomore at… Read more »
Yardley’s English Lavender: 1940s and Now
Yardley’s signature scent, English Lavender, has been around since 1873 when it was launched in England. It was popular during the Victorian era in England, and was imported to the USA in the 1880s where it also grew in popularity. This fabulous ad, from the October 1940 issue of Woman’s Home Companion magazine, shows a… Read more »
Vintage 1973 Yardley of London Delicate Dazzlers Pot o’ Shadow
Since 1970, Yardley of London had a huge hit on its hands with their glorious Pot o’ Gloss. In 1973 they came out with Pot o’ Shadow, which came in the same type of cute pot that Pot o’ Gloss did. It was marketed as soft, whipped eye shines that shimmer and play the light… Read more »