This Yardley of London ad from May 1970 really caught my eye, as it seems quite a deviation from their other ads of the time. I think it was trying to be a more ‘women’s lib’ (as it was termed in 1970) approach. The Freedom For Your Skin ad is for Yardley’s Next to Nothing… Read more »
Posts Tagged: Vintage ad
Olivia Hussey For Yardley’s Oh! de London Christmas 1968
This is one of Yardley of London’s iconic ads for Oh! de London fragrance from December 1968. It features Olivia Hussey, star of the Franco Zeffirelli production of Romeo and Juliet which was an extremely popular movie at the time. I love the ad’s tie-in to the movie: Oh! Romeo, Romeo – Oh! Falling in… Read more »
Vintage 1968 Yardley of London Christmas Gift Sets
Christmas 1968 was a peak time for Yardley of London must-have gift sets. Olivia Hussey was starring in Romeo and Juliet at the time, and was also an extremely popular Yardley model. It was just a magical, romantic period and Yardley seemed to capture its essence in their products and promotions. The Slicker Dolly Express… Read more »
Yardley of London Goes Earth Child in 1971
Yardley of London went all flower child earthy in 1971; a time when hippie daisy nature reigned. “Earth Child Eyes” was born, featuring ‘Something wild. Something mild. Always true-to-life Earth Child’. The model is a blond Bohemian glam hippie chick with a garland of daisies in her hair. Earth Child Eyes, featuring Hue-the line with… Read more »
Designer Geoffrey Beene and Gold Listerine 1968
“You want to knock ’em dead – but not with your breath.” One of the most glamorous Listerine ads ever, from the December 1968 issue of Seventeen magazine. This was back when Listerine still came in only one flavor – the original gold that was (and still is) intensely strong. Listerine’s selling point was that… Read more »
Nehru Style! 1968 Sears Christmas Wish Book
The 1968 Sears Christmas Wish Book perfectly captures the zeitgeist of late ’60s mainstream America. All the fashions, toys, and gifts shown were pretty much what everyone wanted to wear, play with, or receive as gifts. It was the Amazon of my childhood. I’ve written several blog posts featuring items from this particular catalog, and… Read more »