I’ve been a subscriber to Birchbox for almost two years now, and delight each month in getting that box filled with cosmetic samples delivered. What can I say? I’ve been a beauty aid junkie since the late ’60s. And when cosmetics come in sample sizes, all the better! I think this sample-size mania started for… Read more »
Posts Tagged: 70s ads
Yardley’s Crash Course in Makeup 1972
This fabulous 8-page Yardley of London spread was in the February 1972 issue of Co-ed magazine. Featuring the fresh-faced teen model, Lucy Angle, it featured step-by-step instructions for applying Yardley makeup. It’s especially great because it shows all the colors and types of makeup that Yardley… Read more »
Yardley Goes West: Prairie Slicker Lip and Nail Polish 1970
Yardley of London had so many incarnations of their makeup advertising; all in an attempt to get away from their British origins. I am of the mind that they should have stuck with the cool, romantic British Mod vibe that they had going on in the 60s, with Olivia Hussey, Twiggy, Jean Shrimpton and the… Read more »
Yardley New Soul Eyes and Mixis Finger Mix Shadows 1970
Yardley of London liked to be a bit experimental in their makeup, especially their eye shadows. These ads from 1970 feature eye shadows that were a bit unique. So unique that I don’t even remember either of them. Something tells me that these lines didn’t last too long. They seemed to really be marketing and… Read more »
1970 Kitsch Convergence: Ultra Brite and AMC Gremlin
There are those wonderfully quirky vintage ads where an alignment of kitsch reigns supreme, and a perfect representation of the era is displayed. This August 1970 ad for Ultra Brite Kiss-Stakes is a great example. By sending in 2 end flaps from any size Ultra Brite, you receive (FREE!) 12 vinyl Kiss Decals (Weatherproof. Waterproof.)… Read more »
Vintage 70s Mary Quant Cosmetics and Crocheted Hat
After searching for Yardley of London ads in my Seventeen magazines, I noticed a couple of ads from the 70s issues for Mary Quant Cosmetics Ltd. I had almost completely forgotten that Mary Quant, mod British designer of the miniskirt, produced a line of makeup as well. I remember trying a couple of her products… Read more »
I'm Marilyn, and I'm obsessed with vintage clothing, thrift stores, clotheslines, and Chanel. Welcome to my down-to-earth world!