Posts Tagged: 70s ads

Before Birchbox There Was Bonne Bell

I’ve been a subscriber to Birchbox for almost two years now, and delight each month in getting that box filled with cosmetic samples delivered. What can I say? I’ve been a beauty aid junkie since the late ’60s. And when cosmetics come in sample sizes, all the better!  I think this sample-size mania started for… Read more »

Yardley’s Crash Course in Makeup 1972

                  This fabulous 8-page Yardley of London spread was in the February 1972 issue of Co-ed magazine. Featuring the fresh-faced teen model, Lucy Angle, it featured step-by-step instructions for applying Yardley makeup. It’s especially great because it shows all the colors and types of makeup that Yardley… Read more »