If there is one makeup item that epitomizes 1974 to me, it has to be the Kohl/Terra Colours line of Max Factor. I think everyone had those little pots of intense powder to line your eyes and color your lids and cheeks. I remember using this and the powder spilling EVERYWHERE. It was a mess,… Read more »
Posts Tagged: Max Factor
Green Apple, the Juicy Fragrance by Max Factor, 1975
Along with lemon scent, other fruit colognes and perfumes were very popular in the 1970s. Green Apple by Max Factor was the “juicy” fragrance that came in a cute apple-shaped bottle, and was wrapped in tissue and a box like a real apple. Of course it had the advertising claim that it could lure men:… Read more »
Vintage 1945 Leslie Brooks for Max Factor’s Pan-Cake Makeup
This Max Factor ad from 1945 is very glamorous! It is for the original Pan-Cake foundation makeup created by Max Factor for Technicolor pictures. Pan-Cake was touted as creating a lovely new complexion, helped to conceal tiny skin flaws and it stayed on for hours without re-powdering. It must have been revolutionary at the time… Read more »
Vintage 1940 Max Factor’s Hollywood Red Lipstick
Max Factor cosmetics was founded in Los Angeles, California in 1909 by Maksymilian Faktorwicz, a beautician from Poland. Max Factor specialized in movie makeup, and demonstrated the importance of custom, technical makeup application according to individual nuances and facial structure. He was originally satisfied to remain a specialized supplier to the film industry, but his… Read more »
1971 Pure Magic Shimmy Dippers Super Eye & Lip Glosses
Here is another great ad from 1971 for Pure Magic ‘Shimmy Dippers’ by Max Factor. The Shimmy Dippers were hypoallergenic eye glosses and lip glosses that ‘come in perky little pots’. The Super Eye Glosses were lustrous, luminous shadows-in-a-pot with a never-before souffle formula. In six purely-pearly shades to put a gloss on your lids… Read more »
Loretta Young for Max Factor Pan-Cake Make-up, 1946
This is an interesting tie-in ad from 1946 that has actress Loretta Young promoting both a product (Max Factor Pan-Cake makeup), and her movie (“The Stranger”). It makes sense to have a beautiful Hollywood actress promoting Pan-Cake makeup, as it was initially developed to be used in Technicolor movies. The old-style greasepaint makeup used in… Read more »