Along with lemon scent, other fruit colognes and perfumes were very popular in the 1970s. Green Apple by Max Factor was the “juicy” fragrance that came in a cute apple-shaped bottle, and was wrapped in tissue and a box like a real apple. Of course it had the advertising claim that it could lure men:… Read more »
Posts Categorized: Beauty
Vintage Sunkist Lemon Beauty Bath, 1975
“Natural” beauty products were ubiquitous in the 1970s, with all sorts of DIY concoctions using food products. Lemons were particularly popular, and Sunkist had a big ad campaign touting the uses of lemons in your beauty routine. This 1975 ad shows how you could use freshly cut real lemons in your beauty bath to make… Read more »
Catherine Deneuve for Chanel No. 5 Perfume and Bath, 1976
This is a different Chanel ad that I’ve not run into before! Starring the beautiful French actress and Chanel muse, Catherine Deneuve. This ad is particularly lovely and elegant. The tag line is “It’s one of the pleasures of being a woman.” It features Chanel No. 5 perfume and eau de cologne, and adds the… Read more »
Gray in the Time of Quarantine
Okay peeps, this time I think I am really doing it. Going gray, that is. I have tried a couple times before, but eventually was drawn back into the allure of sparkling bright colored hair. This time I think it’s for keeps though. I last colored my hair in November of 2019. I used L’Oreal… Read more »
Vintage 1930s Yardley English Lavender Fragrance
Yardley Lavender has been around for seemingly forever – since 1770 to be exact – and this is a great ad from 1937. From tea on the Terrace at Westminster when Parliament is in session, the lovable fragrance was the brilliant interpreter of the gay social mood at all daytime and informal evening occasions. The… Read more »
Designer Mary Quant’s Booby Trap Collection, 1974
Mary Quant was a Mod London designer who took credit for the miniskirt and hotpants in the 1960s. In the 1970s, she expanded her clothing line to include cosmetics and household goods. This 1974 ad is for “Booby Traps”, which look to be a bra and panties set. Interestingly enough, there are elephant graphics strategically… Read more »