Weldon’s Ladies’ Journal was a British women’s magazine that catered to the fashionable housewife, with its patterns for pretty frocks. This is the front and back covers of the magazine, with beautiful artwork. I am assuming that most home seamstresses were very skilled, as the “patterns” just show the layout of the pieces on the… Read more »
Posts Tagged: Sewing
Patti Hansen Modeling Laura Ashley Design for McCall’s Patterns, 1975
McCall’s sewing patterns had a line of Laura Ashley designs in the 1970s and 80s. I was a little surprised to see this 1975 ad because I remember Laura Ashley being very popular in the early 1980s. I guess McCall’s was ahead of the fashion trend. This is a very folksy design, with a long… Read more »
Vintage 1930s Fresh and Charming Frocks to Sew, 1937
While cleaning out my mother’s house, I found a big box of some of my old keepsakes from the 60s and 70s. This charming magazine – Weldon’s Ladies’ Journal, May 1937 – a British publication, was the highlight of the box. I must have picked it up around 1970 at a thrift store (I was… Read more »
Easy No-Pattern Sewing Instructions for Vintage 1970s Boho Fashions!
While flipping through the June 1976 issue of Glamour Magazine, I saw not only this fabulous Boho fashion editorial but HOW TO MAKE THEM! The easy, no-patterns, no zippers, no buttons instructions are included. Seriously, what fashion magazine does that anymore? Just another reason why I… Read more »
The Ultimate In Vintage 70s Decorated Jeans!
The March 1971 issue of Ingenue magazine featured this incredible pair of decorated blue jeans. These one-of-a-kind jeans were created by Linda Sampson, a young New Yorker who designed and created in her spare time. She took a pair of well-aged dungarees, covered them with a fairy-tale fantasy of applique and embroidery and turned them… Read more »
The BIBA Look Arrives In America 1971
BIBA fashions, designed by Barbara Hulanicki, were all the rage in London in the ’60s and ’70s. The “Biba Look” or “Dudu Look” was described by Hulanicki as “fresh little foals with long legs, bright faces, and round dolly eyes.” Biba started out as mail-order clothing company, then on to stores, and ultimately to the… Read more »