Makeup trends were starting to be towards a more natural look in the 1970s. This Cover Girl ad was for SuperSheer foundation, which was formulated to ‘look and feel like no make-up at all’. The model looks so fresh and pretty. More of an earthy, boho vibe than the dramatic heavy makeup of the previous… Read more »
Posts Tagged: cover girl
Cheryl Tiegs + Cover Girl Super Sheer Lip Gloss, 1972
Yardley’s Pot o’ Gloss was the heavy hitter in the lip gloss market in the 1970s. Of course, Cover Girl had to come out with a lip gloss of their own to compete. This 1972 Glamour magazine ad features model Cheryl Tiegs for Cover Girl Super Sheer Super Gloss lip gloss, “the new sheershine look… Read more »
1971 ‘TEEN Magazine Half ‘n’ Half Cover Model Look
This is one of the most notorious ‘Teen magazine covers, which today seems rather quaint. Featuring Bonnie as the model – apparently last names were not used – for a “split personality” look. ‘TEEN begged the question: “Do blondes have HALF as much fun as redheads? Do redheads have HALF as much fun as blondes?… Read more »
Clean Makeup Cover Girl Cheryl Tiegs, 1971
Cheryl Tiegs was a fresh-faced, natural looking model in the 1970s. With her California girl looks, she was the perfect face for Cover Girl’s Clean Make-up line. Clean Make-up was supposed to stay fresh as sunshine and look natural as all outdoors, while being infused with Noxzema medication to fight germs. Unfortunately, Cheryl now has… Read more »
The Vogue Face of 1985: Isabella Rossellini
I was lucky enough to find this September 1985 issue of Vogue magazine at a thrift store – wahoo! The cover girl is none other than the iconic model and actress, Isabella Rossellini. Isabella – the daughter of Swedish actress Ingrid Bergman and Italian director Roberto Rossellini – was hot, hot, hot in the 1980s…. Read more »
Diane Washington, Glamour Cover Girl 1970
I’ve been going through my stash of early ’70s Glamour magazines that I had the excellent foresight to save. Okay, I’m a bit of a hoarder when it comes to fashion magazines, but I am so glad that I have them. I feel that they provide a truer snapshot of the trends of the time,… Read more »
I'm Marilyn, and I'm obsessed with vintage clothing, thrift stores, clotheslines, and Chanel. Welcome to my down-to-earth world!