Posts Tagged: Vintage ad

A Merry Vintage 1935 Christmas

I was flipping through the December 1935 issue of Delineator magazine, and found some great material. It’s interesting that, while in the midst of the Great Depression, they managed to project a glorified zeitgeist of the day. The cover photo is of two adorable children beautifully dressed as angels, perhaps for a Christmas play. A… Read more »

Romantic Chanel No. 22 Perfume of 1968

The groovy hippie vibe was thriving in 1968, but there was also a romantic vibe that held its own in the zeitgeist of the day. This pretty ad for Chanel No. 22 perfume captures the whole flowery, lacy, Victorian-dress, sitting in fields-of-green element that was going on. It seems a bit dichotomous for Chanel to… Read more »

Remember Colored Toilet Paper?

If you’re a Baby Boomer like me, you’ll remember toilet paper coming in many different colors in the 1950s, 60s, and 70s – like blue, pink, yellow, green, and peach. It was awesome. Not only colored, but highly scented and super thick as well. Which was also awesome. Urinary tract infections and the environment be… Read more »

‘Natural’ Right Guard Spray Deodorant of the 70s

One of the biggest buzzwords in 1970s health and beauty advertising was ‘natural’. Practically every ad had it; appealing to the more folksy Bohemian vibe that was the zeitgeist of the day. This ad, from a 1972 issue of Seventeen magazine, was for Gillette’s Right Guard Natural Scent Antiperspirant. It features a long-haired, hippie-ish, ‘natural’… Read more »

Have You Ever Had a Bad Time in Levi’s?

This is a great Levi’s ad from the September 1972 issue of Seventeen magazine. The “Have you ever had a bad time in Levi’s?” ad campaign was for the newly minted Levi’s for Gals, which was a division of Levi Strauss & Co. I love how it shows the playful exuberance of young teenage girls… Read more »

The Boho Hipsters of 1972: Dr Scholl’s Exercise Sandals

Dr. Scholl himself invented the original exercise sandal in the late 1960s. The sculpted wooden slide was designed to encourage natural gripping and flexing when walking. These really seemed to resonate in the 1970s, with the rise of a more ‘natural’ Bohemian vibe. This ‘Better than Barefoot’ Scholl exercise sandals 1972 ad encapsulates the trend… Read more »