Here is another great ad from 1971 for Pure Magic ‘Shimmy Dippers’ by Max Factor. The Shimmy Dippers were hypoallergenic eye glosses and lip glosses that ‘come in perky little pots’. The Super Eye Glosses were lustrous, luminous shadows-in-a-pot with a never-before souffle formula. In six purely-pearly shades to put a gloss on your lids… Read more »