“When I wear Chanel No. 22, I remember all the sweet things in my life.” Launched in 1922, Chanel No. 22’s composition is based on white flowers (lily, tuberose, lily-of-the-valley, neroli and orange blossom). This a very pretty ad, with the model dressed in a white hat and maxi dress. I like the display of… Read more »
Posts Tagged: cologne
Caleche Perfume by Hermes Paris, 1973
This is a beautiful vintage 70s Hermes Paris ad for Caleche perfume. The House of Hermes has been creating the finest fashions in Europe for the finest people in Europe since 1837. Featured are lovely photographs of some of their illustrious patrons: Czarina Alexandra, Anna Pavlova, Lady Randolph Churchill, Colette, George Sand, and Empress Eugenie…. Read more »
Green Apple, the Juicy Fragrance by Max Factor, 1975
Along with lemon scent, other fruit colognes and perfumes were very popular in the 1970s. Green Apple by Max Factor was the “juicy” fragrance that came in a cute apple-shaped bottle, and was wrapped in tissue and a box like a real apple. Of course it had the advertising claim that it could lure men:… Read more »
Vintage 1930s Yardley English Lavender Fragrance
Yardley Lavender has been around for seemingly forever – since 1770 to be exact – and this is a great ad from 1937. From tea on the Terrace at Westminster when Parliament is in session, the lovable fragrance was the brilliant interpreter of the gay social mood at all daytime and informal evening occasions. The… Read more »
Heaven Sent Perfume, Vintage 1973
This is a really pretty vintage 1973 ad for Heaven Sent fragrance by Helena Rubenstein. Heaven Sent was one of those seemingly ubiquitous scents in the 1970s. I remember it being a very flowery, feminine perfume and instantly recognizable to the nose. I love the pink cloche hat and floral shirt on the lovely Boho… Read more »
Yardley’s English Lavender: 1940s and Now
Yardley’s signature scent, English Lavender, has been around since 1873 when it was launched in England. It was popular during the Victorian era in England, and was imported to the USA in the 1880s where it also grew in popularity. This fabulous ad, from the October 1940 issue of Woman’s Home Companion magazine, shows a… Read more »
I'm Marilyn, and I'm obsessed with vintage clothing, thrift stores, clotheslines, and Chanel. Welcome to my down-to-earth world!