Posts Tagged: 1940s

Loretta Young for Max Factor Pan-Cake Make-up, 1946

This is an interesting tie-in ad from 1946 that has actress Loretta Young promoting both a product (Max Factor Pan-Cake makeup), and her movie (“The Stranger”). It makes sense to have a beautiful Hollywood actress promoting Pan-Cake makeup, as it was initially developed to be used in Technicolor movies. The old-style greasepaint makeup used in… Read more »

Yardley of London in Wartime 1945

With Yardley of London reaching its groovy heyday in the late 1960s/early 70s, it’s easy to forget that it’s an old company. A very old company! Established in 1770, it was a major producer of soaps and perfumes. English Lavender soap, anyone? Since Yardley’s soaps and cosmetics were so popular with the Victorians and Edwardians,… Read more »