As a vintage fashion lover, I often feel that the 1930s era is often overlooked. There tends to be an emphasis on the 1920s Flapper style, then seems to jump to the 1940s WWII era. But oh, what gorgeous and delightful styles the 1930s had; even in the midst of the Depression. Here are two… Read more »
Posts Tagged: 1930s
The 1934 Magical Reducing Perfolastic Girdle!
Wanting to look smooth and shapely under your clothing is nothing new, despite the current pervasiveness of Spanx and other modern shapewear. This Perfolastic Girdle ad is from the January 1934 issue of Picture Play magazine. 1930s fashions were more sleek and form-fitting than the relative bagginess of 1920s Flapper styles, so a proper foundation… Read more »
Vintage 30s Old Dutch Cleanser Christmas
I ran across this 1936 ad for Old Dutch Cleanser, which is cool because it’s a timely Christmas ad. I really like the cute decorated tree. But on closer inspection I noticed that the tree is decorated with the Old Dutch Cleanser girl ornaments! Then I saw that you could order these ornaments, which were… Read more »
Woe Is The 1930s Housewife
I always love running across 1930s magazines because they are so hard to find, especially women’s magazines. At my local Half Price Books (one of my favorite haunts), they have quite a stash of women’s magazines from the 30s and 40s and I’ve been picking up quite a few.The particular magazine that these ads came… Read more »
1930s College Co-eds and Coca-Cola
When I think of how much soda people drink these days, it’s always refreshing to see how they drank it in days of yore. This fab 1939 Coca-Cola ad depicts two college co-eds in their dorm room, drinking bottles of Coke. “Ice-cold Coca-Cola goes to school…to add its refreshing life and sparkle to the sociable… Read more »