Electrics sunglasses by Foster Grant were advertised as having gradient lenses and high-voltage frames for a look that throws off sparks. They came in silver, black and brown metal frames with matching tinted and gradient lenses to give you a full range of electric possibilities at slight different voltages. Switched -on sunglasses that plug right… Read more »
Posts Categorized: Vintage
Green Apple, the Juicy Fragrance by Max Factor, 1975
Along with lemon scent, other fruit colognes and perfumes were very popular in the 1970s. Green Apple by Max Factor was the “juicy” fragrance that came in a cute apple-shaped bottle, and was wrapped in tissue and a box like a real apple. Of course it had the advertising claim that it could lure men:… Read more »
Vintage Sunkist Lemon Beauty Bath, 1975
“Natural” beauty products were ubiquitous in the 1970s, with all sorts of DIY concoctions using food products. Lemons were particularly popular, and Sunkist had a big ad campaign touting the uses of lemons in your beauty routine. This 1975 ad shows how you could use freshly cut real lemons in your beauty bath to make… Read more »
Vintage Bancroft Tretorn Tennis Shoes, 1975 Ad
Some shoe designs are classic and stand the test of time. This vintage ad for Bancroft Tretorn tennis shoes shows just how much this style was as popular then as it is now. The only difference being is that in the 1970s, this style of tennis shoe was pretty much dedicated to, well, playing tennis!… Read more »
Catherine Deneuve for Chanel No. 5 Perfume and Bath, 1976
This is a different Chanel ad that I’ve not run into before! Starring the beautiful French actress and Chanel muse, Catherine Deneuve. This ad is particularly lovely and elegant. The tag line is “It’s one of the pleasures of being a woman.” It features Chanel No. 5 perfume and eau de cologne, and adds the… Read more »
Vintage Danskin Bold Athletic Bodysuits, 1975
Danskin was the go-to brand for dance wear in the 1960s and 70s. All manner of ballet leotards and tights were to be had. They broke out to sportswear with their “Danskins Are Not Just For Dancing” ad campaign. Their very bold and colorful bodysuits were meant for downhill racers, cross-country trekkers, hikers, skiers, cyclists,… Read more »