This is a really interesting take on selling shoes. Sandler of Boston was advertising their very chunky 1970s shoes and boots as being reminiscent of your “mother’s mother” shoes she wore in the 1920s. This was a stretch, as no shoes in history were as monstrous as 1973 shoes! Certainly not 1920s Flapper shoes, which… Read more »
Posts Tagged: leather
Vintage 70s Frye Boots For Ms. and Mr.
Frye Boots really became super popular in 1974, like this ad depicts. The chunky Campus Boot was especially ubiquitous and trendy. Everyone was clomping around in them; and Frye promoted its unisex styling in the newly-coined title “Ms.”, and Mr. Frye Boots remain popular today, as all good American classics do! ~Marilyn
Vintage 1970s Dingo Boots for Men and Women
One of the fashion trends for the mid-1970s was for tall, heavy boots – the chunkier the better! There was sort of a unisex style craze, where men and women dressed pretty much the same. In this ad – from Cosmopolitan magazine, September 1976 – Dingo boots capitalizes on this trend by offering long, tall… Read more »