Chanel introduced its suncare system in 1987 with the Soleil line, created in Europe. Tanning was still popular in the 1980s, and, in keeping with Coco Chanel’s penchant for a golden tan, Chanel’s focus was on maintaining that golden glow, not so much on sun protection. The highest SPF was 15 in the Haute Protection… Read more »
Posts Tagged: Coco Chanel
Sweet Things Chanel No.22 Perfume, 1974
“When I wear Chanel No. 22, I remember all the sweet things in my life.” Launched in 1922, Chanel No. 22’s composition is based on white flowers (lily, tuberose, lily-of-the-valley, neroli and orange blossom). This a very pretty ad, with the model dressed in a white hat and maxi dress. I like the display of… Read more »
The New Chanel No. 19 Perfume, 1974
Chanel No. 19 perfume was introduced in 1970, and the number 19 refers to Coco Chanel’s birthday which was August 19th. Chanel No. 19 was a floral-woody-green scent; a unique blend of light-heartedness and sophistication. It was bottled, of course, in the famously classic Chanel No. 5 style bottle. ~Marilyn
Classic Catherine Deneuve for Chanel No. 5 Perfume, 1974
Catherine Deneuve was the “face” of Chanel during the 1970s, and this ad is particularly beautiful. Just so classic and elegant! Chanel No. 5 perfume is timeless, and its popularity remains strong today. ~Marilyn
Catherine Deneuve for Chanel No. 5 Perfume, 1976
I love this vintage 1976 ad for Chanel No. 5 perfume featuring French actress and model, Catherine Deneuve. Catherine is just glorious, with her perfectly symmetrical features and luminous skin and hair. She was the perfect Chanel muse in the 1970s – that perilous time for Chanel when it was considered a “near-death” brand –… Read more »
Catherine Deneuve for Chanel No.5 Perfume, 1975
This is probably my favorite ad that Catherine Deneuve did for Chanel in the 1970s. Of course she is enchantingly beautiful in all of them, but this one has a bit of the boyish insouciance that Coco Chanel expressed in the 1920s and 30s. With a dark blue velvet blazer, satin bow tie and white… Read more »