Posts Tagged: gold

Designer Geoffrey Beene and Gold Listerine 1968

“You want to knock ’em dead – but not with your breath.” One of the most glamorous Listerine ads ever, from the December 1968 issue of Seventeen magazine. This was back when Listerine still came in only one flavor – the original gold that was (and still is) intensely strong. Listerine’s selling point was that… Read more »